online source 2

“Specific Page Title or Article Title”	MTV loses iconic logo's music video and 'music television' tag and replaces with network talent
Primary Contributor to the Website (if given) (author, editor, producer, etc)	By CRISTINA KINON
Title of the Entire Website (not www. )	NY daily news
Publisher or Sponsoring Organization of the website (if given)	NY daily news
Date Page was Last Revised	09 February 2010
Date You Read It	02 February 2012
<URL address> (ALL of it)	http://articles.nydailynews.com/2010-02-09/entertainment/27055750_1_mtv-logo-tina-exarhos-iconic-logo

FIVE FACTS FROM THE SOURCE (Embedded):

Tina Exarhos, executive vice president of marketing and multiplatform creative projects for MTV, told The News  that "If you watch the channel, you've seen that it's definitely going in a new direction," no longer making it about music(Kinon).

Although other areas of MTV has changed, "the logo was always something that had stayed the same and talk of updating it seemed almost blasphemous" to Exarho(Kinon).

Exarhos admits that the logo was in fact a “fantastic, iconic logo, but it wasn't working for [MTV] in a way that [they] needed it to anymore. It needed to express more about what MTV is today, not what it was in 1981"(Kinon).

As MTV “Ditch[es] the longstanding "music television" tag line seems like a signal that the network has accepted where it now stands” (Kinon).

Olinsky the man who created the MTV logo admits that "MTV now is a whole other reality than MTV was back in the day. Things change. The fact that it doesn't say 'music television' anymore, that's appropriate"(Kinon).

Summary of Source (Three-Four Sentences of the Who, What, Where, Why, and How in your own words. NO OPINION):

MTV used to be known as Music Television but now there have been many changes to the network program. MTV has dropped the 'music television' tag and now have added "network talent". Those who work at MTV have confirmed and accepted the change of MTV program.

Credibility of Source:

Author or Site: Who is the author? What training have they had? If there is no author, examine the site. What is the purpose of the site? Who funds the site?

CRISTINA KINON is the author of this article. She is the

DAILY NEWS STAFF WRITER for the NY daily News.

Attachment: Does the author or site have anything to gain from writing this, or is it simply informative? For example, is it a cigarette business posting an article about the benefit of cigarettes, or is it a scientific community unaffiliated with the cigarette business?

The author has nothing to gain from writing this it is just informative.

Bias: Do you detect a bias (a favoring of either side) in the author's writing?

There is no bias in the author's writing; she does not choose a side.

References: Does the author cite references in the writing? If so, do these add or take away from the credibility?

The author uses people who work at MTV, adding credibility. 

Use of Source: How will you use this source in your project?

I plan to use this source as proof that even the people working at MTV know that their program has changed and drifted away from music.

Online source

“Specific Page Title or Article Title”	"What Happened to Dynamic Range?"
Primary Contributor to the Website (if given) (author, editor, producer, etc)	BY Bob Speer
Title of the Entire Website (not www. )	CD Mastering Services
Publisher or Sponsoring Organization of the website (if given)	NOT FOUND
Date Page was Last Revised	Date not specified but written in "2001, mastering engineer, Bob Speer, wrote the following article about the abuses of compression in modern recordings. The article (with several updates) is as relevant today as it was then".
Date You Read It	30 January 2012
<URL address> (ALL of it)	http://www.cdmasteringservices.com/dynamicrange.htm

anti-music becau FIVE FACTS FROM THE SOURCE (Embedded):  Bob points out statistics to prove his point "though there was a slight upturn in sales in 2004, total CD sales fell 7.2 percent from 2004 to 618.9 million units in 2005, the lowest since 1996, when they were 616.6 million" (Speer). Upset with the"rather than use this new technology to take advantage of it's wide dynamic range, the music industry went in the opposite direction.  They decided that louder is better"(Speer). Quoting Roger Nichols, one of the judges of the Grammy panel, experience choosing experience,"Last month, I listened to all the CDs submitted to NARAS for consideration in the 'Best Engineered Non-Classical' Grammy category.  We listened to about 3 to 4 cuts from the 267 albums that were submitted.  Every single CD was squashed to death with no dynamic range.  The Finalizers and plug-ins were cranked to 'eleven' so that their CD would be the loudest.  Not one attempted to take advantage of the dynamic range or cleanliness of digital recording" (Speer). "In December 2001, after listening to over 200 CDs, [the judges] couldn't find a single CD worthy", proving Speer's claim how music has changed(Speer). Bob describes todays music as anti-music "because the life is being squashed out of it through over compression during the tracking, mixing, and mastering stages"(Speer).

Summary of Source (Three-Four Sentences of the Who, What, Where, Why, and How in your own words. NO OPINION): 

Bob Speer writes this article about the loss of dynamic range in today's music. The article focuses on the negative effects technology has on music and how it has changed. Speer wants the music to go back to the way it was and stop the distortion of modern music.

Credibility of Source: 
Author or Site: Who is the author? What training have they had? If there is no author, examine the site. What is the purpose of the site? Who funds the site? 

The author Bob Speer, is a mastering engineer (studied at the Moody Bible Institute 
Of Chicago) . He edited and restored old recordings until he opened a  Pro Audio Rx, a mastering facility in Springfield, MO. 

Attachment: Does the author or site have anything to gain from writing this, or is it simply informative? For example, is it a cigarette business posting an article about the benefit of cigarettes, or is it a scientific community unaffiliated with the cigarette business? 

It does not seem that the author or site has anything to gain by writing this article. Bias: Do you detect a bias (a favoring of either side) in the author's writing? 

There is a bias because it only shows how the new technology has effected music negatively. 
References: Does the author cite references in the writing? If so, do these add or take away from the credibility? 

The author uses people who judges music for Grammy winners and a tracking firm, adding credibility because these people work with music constantly.

Use of Source: How will you use this source in your project? 

I plan to use this source to support my opinion that today's music has changed into something negative.

Senior Project Proposal

Proposed Topic in the form of an  Essential Question:

Does the media affect the society more positively or negatively?

Rationale for Choice

What about this topic appeals to you? Why did you choose it?

My topic appeals to me because I am curious to know how much society revolves around the media . I choose this topic because this decade revolves around the growth of technology and I want to know if technology's growth affected growth in media.

What do you already know about this subject?
I already know that the media plays a huge part in the world negatively but not so much on the positive side.

What are you hoping to learn about the subject?

I am hoping to learn how to use the media positively and maybe use it to affect the world.

What are you most interested in regarding the topic?

I am most interested in finding out how the media affects the world other than socially (politically etc.) and how we can use it for the benefit of the world.

What potential risks or challenges do you foresee for your project?

Potential risks or challenges I foresee is not being able to find community service for my topic, to find research that I can use/to actually find information relevant and if this the topic I really want to right about.

I Believe Statements

1. I believe that there should be an end to all bullying.
2. I believe that there should be more focus on other political problems than immigration.
3. I believe that their should be more positive messages from the media.
4. I believe that testing on animals should be stopped.
5. I believe discrimination against all kinds of people should be stopped.

3. Most of all age groups have the media affecting them in one way or another. The media usually affects people negatively setting it's standards for the modern world. Many go into eating disorders to achieve the "right" weight or buy/do things they normally wouldn't because it is what everyone else is doing. Media lessens the variability in personalities and affects originality. Since the media has a strong influence on today's world it should be used positively. Instead of persuading people to look and act a certain way it should encourage people to be themselves. With a positive working media the world would be a diverse happy place.